How to enter a page or post's basic information

Choose the Type of Page to Edit or Create

Pages

To create a new page, go to: Pages > Add New
To edit an existing page, go to: Pages > find the page you’d like to edit > Edit

Blog Posts

To create a new page, go to: Posts (or Blog) > Add New
To edit an existing page, go to: Posts (or Blog) > find the page you’d like to edit > Edit

Other Common Content Type

Team: Same as above, but look for Team or Bio in the left rail in WordPress (NOTE: Sometimes team members live under Pages and not a unique content type)

Case Studies: Same as above, but look for Case Study in the left rail in WordPress
Resources: Same as above, but look for Resources in the left rail in WordPress
Events: Same as above, but look for Events or Event Calendar in the left rail in WordPress
NOTE: Sometimes all case studies, resources, events, and blog posts all live under one post type... commonly a category under the blog or resource library.

Now for basic editing:

Enter a Page Title

Enter a title in the field that says “Add Title.” This will be the administration title for your page.
NOTE: This title will also be used as the H1 for your hero page block unless you override the title in the hero page block.

Enter the URL: Permalink and Parent Page Settings

The Parent Page can be assigned under "Page Attributes" in the right hand sidebar. NOTE: In order to edit this you cannot be in the Elementor page builder, you have to exit and edit in the page view
Edit the permalink field under the title field to change the URL for the page
IMPORTANT: When assigning a parent page to a page, it will change the URL structure of the page. An example of this is: If “Our Values” was assigned to “Home” and you change the parent to "About" the URL will change from looking like this: www.(your site).com/our-values/ too looking like this: www.(your site).com/about/our-values/
ALSO NOTE: If your parent page is included in any menu you may want to test the menus on your website and ensure your link still works. If the link does not work, you have to navigate to Appearance > Menus in WordPress and update the page in the menus where the link appears (i.e., Header, footer, mobile menu, etc.)

Enter the SEO Data in Yoast: Title Tag and Meta Description

Where to find the fields

From the basic WordPress editor: Scroll to the bottom of the page to the “Yoast SEO” section
From the Elementor page builder, in the left column click, Settings > Yoast SEO tab > Search appearance

What to do

Watch a video: How to Write and Add Title Tags & Meta Descriptions to Pages and Posts in WordPress
The SEO title tag must contain your target keyword. This tells both search engines and searchers that your web page is relevant to this search query. Searchers are much more likely to click on a web page if they see the exact keyword or keyword phrase they just typed in the title. NOTE: For consistency, we recommend leaving in the "Separator" and "Site Title" variables in the SEO title field.
The meta description is an attribute within your meta tags that helps describe your page. This snippet of text will appear in the search engine results under your headline. If you leave the meta description area blank within the Yoast SEO section, some existing copy from the page will show up there.

Content Entry Specific to Blog or Resource Posts

Category or Tag: If your blog our post-type has a filter, you may have to select a category or tag. Often found in the right rail in the basic editor view in WordPress.
Featured Image: This is the image that appears in the post-feed. Often found in the right rail in the basic editor view in WordPress.
Author: Enter or choose an author only if your articles have authors displayed on the post-feeds or within the post itself. Often found in the right rail in the basic editor view in WordPress.

Now that the basic information is set up, you can begin entering your copy and digital assets using Page Blocks or the Basic WordPress Editor. Here are some related helpful support articles.